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Digital Media Director

Job Summary

The digital media director will lead the fraternity’s digital content efforts, including social media marketing and website management, while overseeing a team of social media and website coordinators and interns. The director will work closely with the other directors in the Office of Marketing and Communications (MarComm) to create and distribute social media and digital content that reinforces DLP’s mission, vision and values, along with a variety of other projects. Often working to short deadlines, the director must be skilled at managing multiple projects for a team all while ensuring content is produced to a high standard.

Essential Job Functions

  • Working with the CMO, develop and implement a digital media strategy that includes social media, owned web content, and other digital channels

  • Oversee the creation, curation and distribution of high-quality social media content that reinforces the fraternity’s mission, vision and values, specifically to potential new members

  • Manage the fraternity’s website, ensuring accurate and properly branded content across, including our e-commerce and event sites

  • Foster member engagement and participation through digital platforms such as Discord

  • Regularly monitor and analyze the performance of social media content and the website to evaluate their impact and make data-driven decisions

  • Have strong supervisory and leadership skills in order to lead, hire, develop, and oversee their digital media team

Required Qualifications

  • Experience managing social media and website content for an organization

  • Ability to work effectively in a team environment in a remote, asynchronous setting

Preferred Qualifications

  • Multiple years of supervisory experience in a marketing setting

  • Experience working with SEO, social media and online advertising, and website analytics

  • Experience managing online communities and increasing engagement

Reports to

  • Chief Marketing Officer (CMO)


  • Social media coordinators, social media interns and website coordinators

Expected Workload

  • 5 - 7 hours per week on average

How to Apply

Please email with your resume and at least two work samples (or a link to an online portfolio with samples).

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